Estee Lauder - Pure Color Cyber Eyes

Estée Lauder kicked off 2012 with the launch of a new collection called 'Pure Color Cyber Eyes'.
The collection introduces a new dynamic trend in colour make-up that boldly paints the eyes in graphic pigments. The powerfully modern collection, by Tom Percheaux, features six hyper-metallic finish gelée eyeshadows, four vibrant mascaras and six chic kohl eye pencils.

Let's have a look at some of the products shall we...

I love the packaging of Estée Lauder products, don't these eyeshadows look super pretty?

The, limited edition, Pure Color Gelée Powder EyeShadows include a first-to-market, “tribrid” system that changes the way makeup can be worn, wet or dry. The “tribrid” formula is an all-in-one liquid, powder and gel that creates a texture that is futuristically bouncy and ensures the eyeshadow applies smoothly and providing an extreme sheen. 

The collection includes six vibrantly decadent shades: 

Cyber Copper, Cyber Pink, Cyber Lilac, Cyber Silver, Cyber Green and Cyber Teal.

These are the three lovely Cyber Eyes Shades I have been playing with....

Clockwise: Cyber Green, Cyber Silver, Cyber Lilac

The exclusive formula can be worn in two finish options: apply wet for a hyper-metallic charged flash of colour or dry for a subtle shine finish.  But no matter how you apply it the shadows will be long-lasting, non-flaking and non-creasing. What's not to love?!

Cyber green (L) Cyber Silver (M) and Cyber Lilac (R) swatched dry on the left and wet on the right.

I personally prefer applying them with a wet brush. They go on so smoothly and give your lids a layer of gorgeous colour and shine! I love the silver shade and only was a bit surprised that the cyber green comes out more black/green rather jade/green. 

Next are the smoldering new Pure Color Intense Kajal Eyeliners. Inspired by the kajal used in India these liners are perfect to create a daring smokey look. The liners comes in six new shades; Blackened Black, Blackened Cocoa, Blackened Plum, Blackened Sapphire, Blackened Olive and Electric Teal. 

From left to right; Blackened Cocoa, Blackened Black and Blackened Plum

These liners are really creamy that provide rich pigmented colour. Apply on the inner rim of the yes for a smouldering effect or use as liner along lashline and softly smudge over lids to intensify your smoky look! I am loving the Blackened Cocoa at the moment because I usually wear black liner and think the brown is a softer look and a nice change.

Here is a recent simple look I created with some products of the new Pure Color Cyber Eyes collection.

Estée Lauder Cyber Silver applied all over the lid.

Estée Lauder Blackened Plum Eyeliner on my waterline and smudged along the top lash line.

L'Oreal False Lash Telescopic mascara (review to follow!)

Pure Color Gelée Powder EyeShadow RRP £19.00

Pure Color Intense Kajal EyeLiner RRP £16.00

What do you think of this collection, does anything tickle your fancy? The Pure Color Cyber Eyes Collection is available now at Estée Lauder counters worldwide or online at www.esteelauder.co.uk.